Category Archives: Social Media

The Perfect Use of Custom Audiences Through Facebook Ads

Posted on October 17, 2013 by jessestay

Custom Audiences are a terrific way to build Facebook ads that convert and bring strong traffic back to a site. The way they work is this: You have an email list You import that email list into Facebook’s Power Editor … Continue reading →

Posted in ads, advertising, custom audiences, facebook ads, facebook advertising, http://schemas.google.com/blogger/2008/kind#post, social, Social Media, Technology | Leave a comment

Your Constantly Evolving, Constantly Changing Social Media Plan

Posted on October 15, 2013 by jessestay

When I was younger things were simpler. TV, Print News, and when the internet, even websites would remain pretty static. My, how things have changed! In a world of “Generation Me”, with Millenials being raised on the internet and using … Continue reading →

Posted in change, generation me, http://schemas.google.com/blogger/2008/kind#post, marketing, millenials, social, Social Media, Social media marketing | 1 Comment

YOU Get a Free Book! And YOU Get a Free Book! How to Use and Make Money Using Facebook Ads

Posted on September 30, 2013 by jessestay

I mentioned last week that I was launching a new webinar on Facebook ads. In this webinar I’m going to be showing you one of the biggest questions I get in my consulting and coaching for my clients – how … Continue reading →

Posted in everyone a marketer, facebook ads, fb ads, http://schemas.google.com/blogger/2008/kind#post, jesse stay, marketing, promotion, Social Media, Technology, webinar | 2 Comments

Are YOU a Social Asset to Your Company? Are Your Employees?

Posted on September 24, 2013 by jessestay

One of the things I talk about in Google+ Marketing For Dummies is the importance of getting your employees and brand loyalists involved in social media. This is something I’m seeing has more and more importance with the emergence of … Continue reading →

Posted in employees, Facebook, Google, google authorship, http://schemas.google.com/blogger/2008/kind#post, mark zuckerberg, social, social asset, social embassador, Social Media, Technology | 13 Comments

ANYONE Can (and Should) be a Marketer! My New Business and Focus

Posted on September 23, 2013 by jessestay

About 7 years ago I was sitting in a full-time job, developing software as a senior engineer for UnitedHealth Group. I loved writing software, and began writing a few tools on the side just for the fun of it. I … Continue reading →

Posted in anyoneamarketer, build facebook fans, everyoneamarketer, facebook ads, facebook fan growth, Facebook Pages, fb fans, http://schemas.google.com/blogger/2008/kind#post, marketer, marketing, Social Media, Technology | Leave a comment

In the Collaborative Economy, Are Local Classifieds in Trouble?

Posted on September 19, 2013 by jessestay

I’m a big fan of my friend Jeremiah Owyang’s principle of “The Collaborative Economy.” The principle is thus (yet very hard to explain unless you actually experience it): the trend in social media, up to this point, has been the … Continue reading →

Posted in classifieds, collaborative economy, craigslist, http://schemas.google.com/blogger/2008/kind#post, jeremiah owyang, ksl classifieds, news, newspaper, social, Social Media, Technology | 11 Comments

On My Own Again – I’m Back in the Saddle

Posted on May 13, 2013 by jessestay

When I started working for The Church of Jesus Christ of Latter-day Saints with the first role with the title “social” in it (see my sum-up here), I came in with a desire to serve, but only planning to be … Continue reading →

Posted in consulting, ddm, deseret digital media, http://schemas.google.com/blogger/2008/kind#post, pluralsight, Social Media, speaking, startup, Technology | 1 Comment

Adobe Disrupts Enterprise Collaboration With New Tool for Marketers

Posted on March 6, 2013 by jessestay

Enterprise collaboration is quickly becoming the future of communication within the enterprise. Using tools like Yammer, employees have been able to collaborate between themselves on internal “social networks” where links, photos, and information could be shared. Now we see tools … Continue reading →

Posted in adobe, adobe summit, chatter, creative cloud, http://schemas.google.com/blogger/2008/kind#post, omniture, social, Social Media, summit, Technology, yammer | 3 Comments

Moving Forward From My "Mormon Moment"

Posted on November 9, 2012 by jessestay

As some of you may be aware, I have spent the last, almost 3 years, helping to grow Social Media in what some have perceived as very much a pioneering role for The Church of Jesus Christ of Latter-day Saints. … Continue reading →

Posted in deseret digital media, http://schemas.google.com/blogger/2008/kind#post, lds church, lds church employment, mormon church, mormon moment, mormons, mormons and social media, Social Media, working for the church | 1 Comment

Sign up for Small Business Success Summit Before Friday

Posted on November 16, 2011 by jessestay

Just a quick note – I’ll be speaking at Social Media Examiner’s Small Biz Success Summit on February 6. Currently, if you sign up before Friday you can get 50% off the price of admission. In full disclosure, if you … Continue reading →

Posted in http://schemas.google.com/blogger/2008/kind#post, sbss, sbss12, small business, social, Social Media, Social Media Examiner, Technology | 2 Comments