Category Archives: Technology

Bitcoin Use-cases: Turning Bitcoin, Cryptocurrency, and the Blockchain into a Fully Functional Peer-to-Peer Internet

Posted on December 18, 2013 by jessestay

A lot of non-Bitcoin investors and people with little knowledge of Bitcoin are freaking out right now about the fall of Bitcoin’s value in the last 24 hours due to China forbidding deposits into their main Bitcoin exchange. I’m actually … Continue reading →

Posted in bitcoin, bitcoin protocol, dns, html, http://schemas.google.com/blogger/2008/kind#post, internet, isp, javascript, new internet, p2p, storage, Technology, the chain | 12 Comments

Growth Hacking: How to Target Ads to the Followers of a Public ("Follow") Profile on Facebook

Posted on December 9, 2013 by jessestay

I shared earlier on this blog the benefit of using a personal, “Public Profile” on Facebook over a Fan Page on Facebook to personalize the experience and grow your network. I encourage each of my clients to, when they have … Continue reading →

Posted in facebook ads, facebook api, facebook profile, facebook public profile, fql, graph api, growth hacking, howto, http://schemas.google.com/blogger/2008/kind#post, marketing, social, social marketing, target followers, target subscribers, Technology | 2 Comments

First the PC. Second the Web. Third the Cloud. And Now…The Chain – Why Bitcoin is Not Just a Currency – It’s a Platform!

Posted on November 23, 2013 by jessestay

What if you could transfer stock to another individual, without a stock broker or stock certificate? What if you could sell your home, without a real estate broker or deed? What if you could sell your car without need for … Continue reading →

Posted in bitcoin, blockchain, http://schemas.google.com/blogger/2008/kind#post, litecoin, miner, pc, platform, Technology, the cloud, web | 5 Comments

How Your Cub and Girl Scouts (and Youth) are Being Cheated in the Personal Manufacturing Era

Posted on November 18, 2013 by jessestay

Our youth are in for a wake-up call when they grow up. Gone will be blue-collar work. Gone will be factory and manual labor jobs. Gone will be construction and mechanical jobs. The fact is, machinery, robotics, and computer programming … Continue reading →

Posted in 3d printing, boy scouts, cub scouts, engineering, http://schemas.google.com/blogger/2008/kind#post, math, Science, stem, Technology | Leave a comment

The Perfect Use of Custom Audiences Through Facebook Ads

Posted on October 17, 2013 by jessestay

Custom Audiences are a terrific way to build Facebook ads that convert and bring strong traffic back to a site. The way they work is this: You have an email list You import that email list into Facebook’s Power Editor … Continue reading →

Posted in ads, advertising, custom audiences, facebook ads, facebook advertising, http://schemas.google.com/blogger/2008/kind#post, social, Social Media, Technology | Leave a comment

YOU Get a Free Book! And YOU Get a Free Book! How to Use and Make Money Using Facebook Ads

Posted on September 30, 2013 by jessestay

I mentioned last week that I was launching a new webinar on Facebook ads. In this webinar I’m going to be showing you one of the biggest questions I get in my consulting and coaching for my clients – how … Continue reading →

Posted in everyone a marketer, facebook ads, fb ads, http://schemas.google.com/blogger/2008/kind#post, jesse stay, marketing, promotion, Social Media, Technology, webinar | 2 Comments

How to Optimize Your Facebook Ads for Event Conversions on Eventbrite

Posted on September 25, 2013 by jessestay

In preparation for my upcoming webinar on Facebook ads, I felt I would be a hypocrite if I did not use some of the strategies I’m teaching in the webinar on my own event for the webinar. In searching Google, … Continue reading →

Posted in conversion optimization, conversion tracking, event ad conversion, eventbrite, Facebook, facebook ad optimization, facebook ads, fb ads, Howtos, http://schemas.google.com/blogger/2008/kind#post, social, Technology | 4 Comments

Are YOU a Social Asset to Your Company? Are Your Employees?

Posted on September 24, 2013 by jessestay

One of the things I talk about in Google+ Marketing For Dummies is the importance of getting your employees and brand loyalists involved in social media. This is something I’m seeing has more and more importance with the emergence of … Continue reading →

Posted in employees, Facebook, Google, google authorship, http://schemas.google.com/blogger/2008/kind#post, mark zuckerberg, social, social asset, social embassador, Social Media, Technology | 13 Comments

ANYONE Can (and Should) be a Marketer! My New Business and Focus

Posted on September 23, 2013 by jessestay

About 7 years ago I was sitting in a full-time job, developing software as a senior engineer for UnitedHealth Group. I loved writing software, and began writing a few tools on the side just for the fun of it. I … Continue reading →

Posted in anyoneamarketer, build facebook fans, everyoneamarketer, facebook ads, facebook fan growth, Facebook Pages, fb fans, http://schemas.google.com/blogger/2008/kind#post, marketer, marketing, Social Media, Technology | Leave a comment

In the Collaborative Economy, Are Local Classifieds in Trouble?

Posted on September 19, 2013 by jessestay

I’m a big fan of my friend Jeremiah Owyang’s principle of “The Collaborative Economy.” The principle is thus (yet very hard to explain unless you actually experience it): the trend in social media, up to this point, has been the … Continue reading →

Posted in classifieds, collaborative economy, craigslist, http://schemas.google.com/blogger/2008/kind#post, jeremiah owyang, ksl classifieds, news, newspaper, social, Social Media, Technology | 11 Comments