Category Archives: marketing

Growth Hacking: How to Target Ads to the Followers of a Public ("Follow") Profile on Facebook

I shared earlier on this blog the benefit of using a personal, “Public Profile” on Facebook over a Fan Page on Facebook to personalize the experience and grow your network. I encourage each of my clients to, when they have … Continue reading

Posted in facebook ads, facebook api, facebook profile, facebook public profile, fql, graph api, growth hacking, howto, http://schemas.google.com/blogger/2008/kind#post, marketing, social, social marketing, target followers, target subscribers, Technology | 2 Comments

Your Constantly Evolving, Constantly Changing Social Media Plan

When I was younger things were simpler. TV, Print News, and when the internet, even websites would remain pretty static. My, how things have changed! In a world of “Generation Me”, with Millenials being raised on the internet and using … Continue reading

Posted in change, generation me, http://schemas.google.com/blogger/2008/kind#post, marketing, millenials, social, Social Media, Social media marketing | 1 Comment

YOU Get a Free Book! And YOU Get a Free Book! How to Use and Make Money Using Facebook Ads

I mentioned last week that I was launching a new webinar on Facebook ads. In this webinar I’m going to be showing you one of the biggest questions I get in my consulting and coaching for my clients – how … Continue reading

Posted in everyone a marketer, facebook ads, fb ads, http://schemas.google.com/blogger/2008/kind#post, jesse stay, marketing, promotion, Social Media, Technology, webinar | 2 Comments

ANYONE Can (and Should) be a Marketer! My New Business and Focus

About 7 years ago I was sitting in a full-time job, developing software as a senior engineer for UnitedHealth Group. I loved writing software, and began writing a few tools on the side just for the fun of it. I … Continue reading

Posted in anyoneamarketer, build facebook fans, everyoneamarketer, facebook ads, facebook fan growth, Facebook Pages, fb fans, http://schemas.google.com/blogger/2008/kind#post, marketer, marketing, Social Media, Technology | Leave a comment

"Be a Mormon!" – Making Things Go Viral

I’m sharing this partly because I’m excited Mormons were mentioned (I am in charge of much of the social technology integration and strategy for the LDS Church as one of the many things I do), but also because there’s some … Continue reading

Posted in evangelism, faith, http://schemas.google.com/blogger/2008/kind#post, jewish, jews, lds, marketing, missionaries, mormons, sincere people, social, Technology, the church of jesus christ of latter-day saints | 8 Comments

Hey Businesses, You’re Using Facebook Wrong

Robert Scoble just finished a great blog post on why he thinks Twitter is worth much more than people give it credit for.  He cites its ease of use for businesses and open nature as an easy way for businesses … Continue reading

Posted in Business, Facebook, http://schemas.google.com/blogger/2008/kind#post, marketing, success, Technology, Twitter, value | 40 Comments

Learn More About Facebook With Upcoming WebCasts

I’ve been invited to do 2 WebCasts in the next 2 weeks that I think you might be interested in.  As always I’ll try to post my slides on SlideShare if it makes sense to do so.  I really like … Continue reading

Posted in development, Facebook, Geeky, http://schemas.google.com/blogger/2008/kind#post, marketing, social, Social Coding, Technology, webcast, webinar | 1 Comment

Louis Gray to Join the SocialToo.com Board of Advisors

I’m very proud and excited to announce that Louis Gray, my publisher and fellow-author at LouisGray.com, will now be part of my company, SocialToo.com’s, Board of Advisors and helping us to further build out our strategy in the near and … Continue reading

Posted in board of advisors, Business, http://schemas.google.com/blogger/2008/kind#post, louis gray, marketing, PR, SocialToo.com, Technology | Leave a comment

Presentations Available With Audio

Just a quick update – I’m posting my Ignite presentation below, dubbed with audio this time. It should be a great primer to get you started in Facebook Development. Also, scroll down and you’ll be able to listen to the … Continue reading

Posted in Business, development, economy, Facebook, facebook marketing, getting started, howto, http://schemas.google.com/blogger/2008/kind#post, marketing, Twitter | 2 Comments